Competitiveness of the company: main areas of improvement
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Kharkiv : V. N. Karazin Kharkiv national university
Abstract
The object of the study is Tencent Enterprise. The subject of the study is Tencent Enterprise's competitiveness and areas for improvement. The aim of the qualifying master's thesis lies in providing effective suggestions for improving enterprise competitiveness, analyzing enterprise competitive advantages, and enhancing enterprise competitiveness. Based on the results of the research we have formulated theoretical and practical regulations and put forward specific suggestions to improve Tencent's competitiveness. The obtained results can be used to provide a methodological foundation for the design of enterprise management as a means of enhancing the competitiveness of enterprises.
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Scientific advisor: Semenchenko T., PhD in education, associate professor, department management, business and professional communications
Citation
Wu Yanjing. Competitiveness of the company: main areas of improvement : qualification work (educational qualification level: master's degree) : specialty 073 Management : educational and professional program Management of organizations and administration / Wu Yanjing ; scientific advisor T. Semenchenko. – Kharkiv : V. N. Karazin Kharkiv national university, 2024. – 65 p.