Corporate reputation management: theory and applied rating approach

dc.contributor.author	Derevianko, O.H.
dc.contributor.author	Дерев’янко, Олена Георгіївна
dc.date.accessioned	2022-01-19T08:05:41Z
dc.date.available	2022-01-19T08:05:41Z
dc.date.issued	2019
dc.description.abstract	The problem of research of reputation management systems (RMS) of enterprises is raised in scientific works not very frequently, being mainly a field of interest for practicing PR specialists and outsourcing consultants. In addition to the above, the following trends are obvious.
dc.identifier.citation	Derevianko O.H. Corporate reputation management: theory and applied rating approach // Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges : collective monograph / [I. M. Riepina, V. V. Lavrenenko, L. A. Petrenko et al.]. – Lviv-Toruń : Liha-Pres, 2019. – P. 118–141.
dc.identifier.uri	https://ekhnuir.karazin.ua/handle/123456789/17339
dc.language.iso	en
dc.publisher	Lviv-Toruń : Liha-Pres
dc.subject	Research Subject Categories::SOCIAL SCIENCES
dc.title	Corporate reputation management: theory and applied rating approach
dc.type	Article

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