Інформаційні можливості платформи Alteryx щодо оптимізації ефективного управління ринком

Abstract

In modern economic space an important instrument are information technologies, the able use of that allows to save resources in relation to the search of greater part of indexes, visualization of them, regressive analysis and previous treatment and dataorigination to the next analysis by means of the program Alteryx. It presently is the actual newest program in relation to prognostication and analytic geometry with the use of methods of ETS and Arima. In relation to visualization of part of charts the program Power BI from Microsoft, that is a working instrument for treatment of large flow of data and transformation of them in useful information, is used. They used by commercial organizations in relation to the statistical analysis of information with visualization of results in evident graphic arts and diagrams. "BI" works after an algorithm, stopped up in the program. Power BI is widely used on middle and large enterprises that is aimed at optimization of working process. Businessmen force to accept administrative decisions in the conditions of changeable market environment, as a rule, not having complete and exact information on activity of competitors. Actuality of economic business-analysis and on this basis of prognostication of processes at the market reasonable in this article exactly by means of the use of platform of Alteryx APA Platform software. She unites analytic geometry of data and automation of business processes in relation to the acceleration of digital transformation and it is soil of acceptance of effective administrative decisions at the market.